Updated: August 21, 2018 10:03:16 am
Huawei has been caught using a DSLR digicam in an advertisement for the Nova 3 that used to be run via the Huawei Mobile Egypt department. It seems DSLR used to be used to seize ‘selfies’, instead of the real Nova 3. The corporate is but to factor a remark at the factor, however this isn’t the primary time that smartphone makers were caught using a DSLR, whilst seeking to advertise their phone’s digicam.
The factor got here to gentle as a result of one of the fashions in the advertisement if truth be told shared a behind-the-scenes picture from the Nova 3 advert shoot, which obviously displays the male type pretending to carry a smartphone in the vintage selfie pose. What makes it worse is that there’s no Huawei Nova 3 in the picture in any respect. Instead the ‘selfie’ image is being taken from a DSLR.
The Instagram put up has been deleted, however customers have controlled to shared screenshots at the Reddit. The factor used to be highlighted in a Reddit thread titled, “Huwaei faked an advert for its new phone Huawei Nova 3i’ posted via person u/AbdullahSab3.
The person wrote, “A pair of days in the past, Huawei Mobile Egypt posted a video promoting the entrance digicam of its new phone Huawei Nova 3i. (a photograph from the video: https://m.imgur.com/a/g1a2Mo0) and these days, the type (the woman) posted a photograph on Instagram from in the back of the scenes appearing that there’s if truth be told no phone concerned in any respect however it’s in truth a qualified image eager about a DSLR.”
Check out the YouTube advert for the Huawei Nova 3 in Egypt beneath, which has led to the entire controversy
This isn’t the primary time that Huawei has confronted flak for seeking to oversell the digicam on its smartphones. Previously with P9, Huawei had shared a shocking image selling the phone on its social media platform. EXIF knowledge from the picture printed it used to be taken via a high-end DSLR. Huawei later defended itself pronouncing the textual content for the put up by no means claimed the image used to be taken from the P9.
Previously, Nokia had additionally confronted complaint when it promoted the Lumia 920’s video functions. The video printed that the pictures used to be if truth be told shot from a high-end digicam, fairly than the Lumia 920’s video digicam.
Check out the Nokia Lumia advert beneath.
The newest controversy simply highlights that even smartphone corporations know that relating to images, not anything beats a DSLR. AI and good cameras apart, the extent of element DSLR guarantees is excess of what a smartphone can ship. And seems like Huawei knew that too smartly when it shot the Egypt advert.